Snap gross margin for the quarter ending December 31, 2024 was 53.86%.
Snap average gross margin for 2023 was 57.04%, a 6.18% decline from 2022.
Snap average gross margin for 2022 was 60.8%, a 11.21% decline from 2021.
Snap average gross margin for 2021 was 54.67%, a 8.09% increase from 2020.
Gross margin can be defined as a company's total sales revenue minus its cost of goods sold, divided by the total sales revenue, expressed as a percentage.