• Match Group average gross margin for 2023 was 70.27%, a 0.24% increase from 2022.
• Match Group average gross margin for 2022 was 70.44%, a 3.12% decline from 2021.
• Match Group average gross margin for 2021 was 72.71%, a 1.42% decline from 2020.

Gross margin can be defined as a company's total sales revenue minus its cost of goods sold, divided by the total sales revenue, expressed as a percentage.