AppLovin Gross Margin 2020-2024 | APP
- AppLovin average gross margin for 2023 was 61.46%, a 2.06% increase from 2022.
- AppLovin average gross margin for 2022 was 60.22%, a 3.83% increase from 2021.
- AppLovin average gross margin for 2021 was 62.62%, a 1.41% decline from 2020.
Gross margin can be defined as a company's total sales revenue minus its cost of goods sold, divided by the total sales revenue, expressed as a percentage.