• Tencent Holding average pre-tax profit margin for 2024 was 32.8%, a 10.04% increase from 2023.
• Tencent Holding average pre-tax profit margin for 2023 was 36.46%, a 1.99% decline from 2022.
• Tencent Holding average pre-tax profit margin for 2022 was 37.2%, a 7.88% decline from 2021.

Pre-tax profit margin can be defined as earnings before taxes as a portion of total revenue.