Alphabet Gross Margin 2010-2024 | GOOG
- Alphabet average gross margin for 2023 was 55.81%, a 0.85% increase from 2022.
- Alphabet average gross margin for 2022 was 56.29%, a 0.75% decline from 2021.
- Alphabet average gross margin for 2021 was 55.87%, a 3.27% increase from 2020.
Gross margin can be defined as a company's total sales revenue minus its cost of goods sold, divided by the total sales revenue, expressed as a percentage.