• ServisFirst Bancshares average gross margin for 2023 was 63.95%, a 29.57% decline from 2022.
• ServisFirst Bancshares average gross margin for 2022 was 90.8%, a 1.28% decline from 2021.
• ServisFirst Bancshares average gross margin for 2021 was 91.98%, a 11.57% decline from 2020.

Gross margin can be defined as a company's total sales revenue minus its cost of goods sold, divided by the total sales revenue, expressed as a percentage.