• Alibaba average net profit margin for 2023 was 10.64%, a 130.8% decline from 2022.
• Alibaba average net profit margin for 2022 was 4.61%, a 71.21% increase from 2021.
• Alibaba average net profit margin for 2021 was 16.01%, a 41.25% decline from 2020.

Net profit margin can be defined as net Income as a portion of total sales revenue.